Boulder, CO – December 7, 2010 – eCrypt Inc (OTC BB:ECRY) is pleased to announce the successful completion of the first season of Privacy Now TV, which saw an overall increase in viewership of over 196% since it’s launch in August.
During the 2010 season the show released 15 episodes and covered subjects ranging from privacy on social networks, workplace privacy, public WiFi security and how to detect phishing and other online scams. With viewership averaging a 25% increase weekly, the show has realized success on iTunes by being permanently placemed in the “New and Notable” section of the Technology News and Business News categories.
“We orignally commited to just one season to see how receptive the public would be to the show.” commented Brad Lever, President and CEO of eCrypt Inc. “We’ve received great feedback, and with viewrship of the show more than doubling from October to November alone, we have decided to continue with another season.”
Reflecting eCrypt Inc’s core purpose of enabling users to protect their online privacy and identity, in addition to empowering viewers with knowledge the show is also an innovative way for the Company to increase brand awareness, and awareness of the pressing need for its products in a world increasingly filled with privacy threats.
“The regular increase in viewership is an indication that internet users are interested in and actively seeking information about online privacy and security.” commented Kasia Zukowska, co-founder of eCrypt Inc and host of Privacy Now TV. “This is encouraging. It tells us that we are on the right track and providing real value to the community, ”
Privacy Now TV offers viewers objective and useful information about protecting their identity and staying safe online. Its highest rated episodes include “How to disable Facebook Places”, “How to Proptect Your Online Reputation”, and “Email Security – How Vulnerable is Your Email?”, illusttrating that internet users are concerned about, and seek out information about, their online privacy and security.
Episodes of Privacy Now TV can be viewed online at PrivacyNow.TV.
About eCrypt Inc. (ECRY.OB):
eCrypt Technologies, Inc. is an information security firm with a focus on the wireless industry. Its flagship product eCrypt Mobile Mail Privacy is a first-of-its-kind encryption software for wireless email on BlackBerry® smartphones, and is available under a perpetual license. Using the strongest encryption algorithms available for the BlackBerry® smartphone OS, eCrypt software prevents unwanted access to email messages during transmission and storage on servers and PCs. Users may communicate freely with each other knowing that no one has access to the content of their emails.
eCrypt is BlackBerry® Alliance Associate Member and has successfully obtained a Mass Market Status for its product from the U.S. Department of Commerce, Bureau of Industry and Security. This status allows eCrypt to export and re-export the software under section 742.15(B)(2) of the Export Administration Regulations, and is recognized by the Wassenaar Arrangement.
eCrypt Mobile Mail Privacy is available for BlackBerry® Internet Service and BlackBerry® Enterprise Server customers.
The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.
Safe Harbor Statement
This press release contains certain “forward-looking statements,” as defined in the United States Private Securities Litigation Reform Act of 1995, that involve a number of risks and uncertainties. There can be no assurance that such statements will prove to be accurate and the actual results and future events could differ materially from management’s current expectations. The economic, competitive, governmental, technological and other factors identified in the Company’s previous filings with the Securities and Exchange Commission may cause actual results or events to differ materially from those described in the forward looking statements in this press release. The Company undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.