Boulder, CO – May 14, 2010 – eCrypt Technologies Inc. (OTCBB: ECRY), is pleased to announce in accordance with its fiscal year 2010 operational plan, that the Company has launched a marketing initiative encompassing online advertising and comprehensive television spots to begin airing today on the Consumer News and Business Channel (CNBC).
The Company’s commercials feature its flagship product “eCrypt” in thirty second spots that are available on the Company’s website, YouTube and on CNBC during broadcasts including World Wide Exchange, Fast Money, Mad Money and CNBC Prime. CNBC is the recognized world leader in business news, providing real-time financial market coverage and business information to more than 340 million homes worldwide, including more than 95 million households in the United States and Canada. To view the commercial click here.
eCrypt software affords users complete security on their smartphones by opening a secure “tunnel” for communication between two users, with unique keys that are not stored on any servers. BlackBerry® smartphones are developed by Research in Motion (NASDAQ: RIMM).
“After years in development, eCrypt is ready for mass deployment, and we’re excited to let consumers know it’s ready,” stated Bradley Lever, CEO of eCrypt Technologies Inc.
About eCrypt Technologies
eCrypt Technologies, Inc. is an information security firm with a focus on the wireless industry. Its flagship product “eCrypt”, is first-of-its’s-kind encryption software for wireless email on BlackBerry® smartphones, and is available under a perpetual license or on a pay-per-use basis. Using the strongest encryption algorithms available for the BlackBerry® smartphone OS, eCrypt software prevents unwanted access to email messages during transmission and storage on servers and PCs. Users may communicate freely with each other knowing that no one has access to the content of their emails.
eCrypt is a member of the BlackBerry® Alliance Program and has successfully obtained a Mass Market Status for its product from the U.S. Department of Commerce, Bureau of Industry and Security. This status allows eCrypt to export and re-export the software under section 742.15(B)(2) of the Export Administration Regulations, and is recognized by the Wassenaar Arrangement.
eCrypt is available for BlackBerry® Internet Service and BlackBerry® Enterprise Server customers.
For further information go to: ecryptinc.com, or www.yourprivacyisourbusiness.com
The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.